Phone Calls Still Drive Significant Bookings for Hotels
At Simplotel, we have worked with hotels for 3+ years now. We have learned a lot about the behavior of consumers online and about the importance of the phone channel in direct hotel bookings. Since we began our journey we have transformed the e-commerce capabilities of thousands of independent hotels. We found that as we grow the traffic for hotels, their phone calls also grow. To learn more about what is happening on the phone channel, we took calls for [...]
